Custom cake studio
Sugarwillow Bakery
Soft pastel portfolio site with custom-order enquiry form, gallery filters and event-cake landing pages.
BoutiquePortfolioEnquiry flow
Location
Southville, Bristol
Timeline
6 days
Client
Sugarwillow Cake Studio
Palette
Live demo · Booking widget
Request a custom cake
Tell us your event — we'll quote within a day.
Service
Date
Tomorrow · 9:00 AM
Postcode
BS1 4DJ
Estimated
£89 / from
Final price confirmed before any work starts. No hidden fees.
Demo widget — for showcase purposes
Scope
- Brand polish
- Portfolio site
- Enquiry funnel
- Event landing pages
The challenge
A wedding and event cake maker losing enquiries through DMs and lost emails. They needed a sweet, polished portfolio that converted browsers into qualified custom-order requests.
The approach
01
Dreamy pastel palette with soft serif type to feel handmade and premium.
02
Filterable portfolio (Wedding / Birthday / Corporate / Celebration) with quick-view modals.
03
Smart enquiry form capturing date, guest count, flavours and budget upfront.
04
Dedicated landing pages for weddings and corporate events with pricing guides.
Visual snapshots
Outcomes
What changed after launch
+2.8×
Qualified enquiries
63%
Quote-to-book rate
+£85
Avg. order value
